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Sales Force Design For Strategic Advantage (Hardcover, 2004 ed.) Loot Price: R2,317
Discovery Miles 23 170
Sales Force Design For Strategic Advantage (Hardcover, 2004 ed.): A Zoltners, P. Sinha, S. Lorimer

Sales Force Design For Strategic Advantage (Hardcover, 2004 ed.)

A Zoltners, P. Sinha, S. Lorimer

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Loot Price R2,317 Discovery Miles 23 170 | Repayment Terms: R217 pm x 12*

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This book focuses upon the role of the sales force in today's changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change.

General

Imprint: Palgrave Macmillan
Country of origin: United States
Release date: June 2004
First published: 2004
Authors: A Zoltners • P. Sinha • S. Lorimer
Dimensions: 235 x 155 x 28mm (L x W x T)
Format: Hardcover
Pages: 399
Edition: 2004 ed.
ISBN-13: 978-1-4039-0305-1
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 1-4039-0305-0
Barcode: 9781403903051

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