Books > Business & Economics > Business & management > Business strategy
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Strategic Management - Theory and Application (Paperback)
Loot Price: R2,412
Discovery Miles 24 120
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Strategic Management - Theory and Application (Paperback)
Expected to ship within 9 - 15 working days
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Total price: R2,432
Discovery Miles: 24 320
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Strategic Management: Theory and Application is an undergraduate
student-focused text which provides an emphasis on skills
development. The features provided throughout the book promote the
development of critical thinking, analytical rigor and creativity
skills. The text is structured to include a variety of learning
features including real-life applications, four running cases, what
can go wrong boxes, theoretical debates, using evidence, creative
strategising, end-of-chapter cases and longer cases. These place
emphasis on realism through recent, illustrative examples of what
can go wrong with even the most well-conceived strategies as well
as demonstrating the relevance of the theory to real-life practice.
The balanced approach to theory and application summarises relevant
economic, sociological and organization-theoretic concepts, without
attempting to artificially force these into inappropriate
theoretical 'boxes'. With a highly accessible writing style, this
text it is an invaluable learning tool for all students in this
area.
Online Resource Centre
The Online Resource Centre (ORC) accompanying this textbook
provides all the teaching and learning materials needed to support
each chapter, removing the need for lecturers to look for
additional seminar and text materials, and giving students the
resources they need to check and build upon their
understanding.
The Lecturer section features answers to case study and
end-of-chapter questions, seminar activities, PowerPoint slides and
a test bank to aid lecturers' teaching. The suite of video clips
matching the core concepts explored in the book helps bring the
subject to life and adds a useful teaching tool to the
textbookpackage.
The Student section comprises multiple-choice questions, web-links
a flashcard glossary and exercises to help students test their own
understanding.
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