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New Theories of the Multinational Enterprise (RLE International Business) (Hardcover) Loot Price: R4,641
Discovery Miles 46 410
Repayment Terms: R435 pm x 12*
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New Theories of the Multinational Enterprise (RLE International Business) (Hardcover): Alan Rugman

New Theories of the Multinational Enterprise (RLE International Business) (Hardcover)

Alan Rugman

Series: Routledge Library Editions: International Business

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Loot Price R4,641 Discovery Miles 46 410 | Repayment Terms: R435 pm x 12*

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This book brings together the work of noted authorities in the field of multinational enterprises who explain and debate the merits of internalization theory as the new general theory of the multinational enterprise. Alternatives to internalization, such as licensing, joint ventures and other contractual arrangements are also evaluated. There are many applications to actual businesses, such as in the hotel, fish, food and banking industries. Also considered are regional office location and applications of the theory to Canada, Japan, the former Yugoslavia, the UK and USA.

General

Imprint: Routledge
Country of origin: United Kingdom
Series: Routledge Library Editions: International Business
Release date: November 2012
First published: 2013
Editors: Alan Rugman
Dimensions: 234 x 156mm (L x W)
Format: Hardcover
Pages: 310
ISBN-13: 978-0-415-65772-3
Categories: Books > Business & Economics > Business & management > International business
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LSN: 0-415-65772-5
Barcode: 9780415657723

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