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Bulgari | Serpenti - The Power of Metamorphosis (English, Italian, Hardcover)
Loot Price: R850
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Bulgari | Serpenti - The Power of Metamorphosis (English, Italian, Hardcover)
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Metamorphosis is a central theme of contemporary creativity,
investigated by artists, stylists, designers, philosophers and
craftsmen who have crossed the exclusive fences of their respective
disciplines in search of the changing inclusiveness of
metamorphosis. With a pioneering spirit, Bvlgari investigates
metamorphosis in all its different meanings: symbolic, creative and
artistic. The protagonist of the narration is the snake, an emblem
of metamorphosis and regeneration in all cultures, and an icon of
the Roman maison's goldsmith mastery from the 1940s to today. In
symbolic metamorphoses, the snake embodies the archetype of
transformation and renewal, which refers to the dualism of life,
while in creative metamorphoses its seductive charm has deeply
inspired material culture, from ancient clothing to contemporary
fashion, from primitive jewellery to the Bvlgari collections that
celebrate the snake as a symbol, myth, creative theme and personal
adornment. With regards to artistic metamorphoses, Bulgari asked
five artists to represent their own idea of metamorphosis: Azuma
Makoto, Daan Roosegaarde, Ann Veronica Janssens Vincent Van Duysen,
and Refik Anadol, have interpreted this theme through the poetics
of their respective artistic languages. The results are surprising,
heterogeneous and powerful, demonstrating that metamorphosis is the
most revolutionary and profound act in the life of a person, a
society or a culture. Text in English and Italian.
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