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Science and Innovation - The US Pharmaceutical Industry during the 1980s (Hardcover, New)
Loot Price: R3,285
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Science and Innovation - The US Pharmaceutical Industry during the 1980s (Hardcover, New)
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This work examines an increasingly important phenomenon for
competitiveness and innovation in industry: namely, the growing use
of scientific principles in industrial research. Industrial
innovation still arises from systematic trial-and-error experiments
with many designs and objects, but these experiments are now being
guided by a more rational understanding of phenomena. This has
important implications for market structure, firm strategies and
competition. Science and innovation focuses on the pharmaceutical
industry. It discusses the changes that the notable advances in the
life sciences since the 1980s have exerted on the strategies of
drug companies, the organization of their internal research, their
relationships with scientific institutions, the division of labour
between large pharmaceutical firms and small research-intensive
suppliers, the productivity of drug discovery and the productivity
of R & D.
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