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Entrepreneurial Behaviour - Unveiling the Cognitive and Emotional Aspects of Entrepreneurship (Hardcover)
Loot Price: R2,946
Discovery Miles 29 460
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Entrepreneurial Behaviour - Unveiling the Cognitive and Emotional Aspects of Entrepreneurship (Hardcover)
Series: Entrepreneurial Behaviour
Expected to ship within 12 - 17 working days
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Entrepreneurial Behaviour: Unveiling the Cognitive and Emotional
Aspects of Entrepreneurship provides a range of scholarly
explorations of how decisions permeate the success of
entrepreneurial ventures throughout their life cycle. This bridges
the gaps in current research on entrepreneurship and innovative
behaviours with decision making and negotiation. The success,
longevity, and survival of SMEs are deeply linked to the
effectiveness of individual decision-making processes, and
established firms need to develop an entrepreneurial
decision-making processes to maintain competitive advantages in a
continuously changing and increasingly turbulent environment. The
book leads off with the core themes of the series and incorporates
new perspectives around entrepreneurial emotions, passion and
trust. Previous research has not studied in sufficient detail the
negotiation processes in entrepreneurship. This edited work
explores these negotiation processes in depth, while also providing
a discussion forum for scholars interested in researching and
understanding how decisions permeate the life of entrepreneurial
ventures during their life cycle.
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