Books > Reference & Interdisciplinary > Communication studies
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Pragmatics across Languages and Cultures (Hardcover)
Loot Price: R9,040
Discovery Miles 90 400
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Pragmatics across Languages and Cultures (Hardcover)
Series: Handbooks of Pragmatics [HOPS]
Expected to ship within 12 - 17 working days
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This handbook provides a comprehensive overview, as well as
breaking new ground, in a versatile and fast growing field. It
contains four sections: Contrastive, Cross-cultural and
Intercultural Pragmatics, Interlanguage Pragmatics, Teaching and
Testing of Second/Foreign Language Pragmatics, and Pragmatics in
Corporate Culture Communication, covering a wide range of topics,
from speech acts and politeness issues to Lingua Franca and
Corporate Crises Communication. The approach is theoretical,
methodological as well as applied, with a focus on authentic,
interactional data. All articles are written by renowned leading
specialists, who provide in-depth, up-to-date overviews, and view
new directions and visions for future research.
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