This 2 in 1 set includes the internationally acclaimed bestseller
"Why Women Mean Business" and the new follow-up book "How Women
Mean Business. " Armed with both these books you will discover why
business needs to change and how you can achieve a healthy and
profitable balance.
- Understand the gender divide
- Balance your business for better bottom line results
- Find out how companies are implementing balance - and making
it work
Praise for "Why Women Mean Business"
.".".gives example after example of the price that we all pay
for a situation in which 'women may hold the keys but men still
control the locks'."" The Times
""What's especially valuable is the authors' analysis of where
companies go wrong in managing women...that's how it will help
women in the workplace."" Harvard Business Review
""Lays out the importance of retaining women in senior
leadership positions."" Harpers Bazaar
""Wittenberg-Cox and Maitland have opened new ground.""
Management Today
Praise for "How Women Mean Business"
""A call to action for savvy executives."" Lois P Frankel, PhD,
"bestselling author of" Nice Girls Don't Get the Corner Office.
""Understanding the" why "of gender balance is easy, the real
challenge is implementing the" how "across a business. This book
shows the reader" how "to do it, step by pragmatic step."" John J.
Harris, Chairman and CEO, Nestle Waters
""This book is the best overview of the extraordinary business
opportunity women represent."" Julie Gilbert, Founder and CEO,
Wolf
"""How Women Mean Business "is a must-read for any manager.""
Emilio Umeoka, President, Microsoft Asia Pacific
"""How Women Mean Business "sets out a compelling blueprint for
better business practices in the 21st century."" Cherie Blair
""A must-read for any leader wanting to use gender differences
as a strategic lever to develop their business."" Jean-Pascal
Tricoire, President and CEO, Schneider Electric
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