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Books > Business & Economics > Industry & industrial studies > Distributive industries > Retail sector

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Retail Management - Global Edition (Paperback, 13th Edition) Price: R1,201
Discovery Miles 12 010
Repayment Terms: R113 pm x 12*
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Retail Management - Global Edition (Paperback, 13th Edition): Barry Berman, Joel Evans, Patrali Chatterjee

Retail Management - Global Edition (Paperback, 13th Edition)

Barry Berman, Joel Evans, Patrali Chatterjee

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Price R1,201
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Discovery Miles 12 010 | Repayment Terms: R113 pm x 12*

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For courses in Retail Management. A contemporary text that helps students thrive in today's retailing industry Retail Management: A Strategic Approach is built on the fundamental principle that retailers have to plan for and adapt to a complex, changing environment. Without a pre-defined and well-integrated strategy, retailers may flounder and be unable to cope with the environment that surrounds them. This text helps readers become good retail planners and decision makers. The 13th Edition incorporates updated data that reflects the current world economic climate, extensive coverage of omnichannel retailing, and many new vignettes, questions, and cases, so that students can thrive in today's retailing industry.

General

Imprint: Pearson Education Limited
Country of origin: United Kingdom
Release date: October 2017
First published: 2018
Authors: Barry Berman • Joel Evans • Patrali Chatterjee
Dimensions: 276 x 216 x 21mm (L x W x T)
Format: Paperback
Pages: 594
Edition: 13th Edition
ISBN-13: 978-1-292-21467-2
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
Books > Business & Economics > Industry & industrial studies > Distributive industries > Retail sector
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LSN: 1-292-21467-8
Barcode: 9781292214672

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