Go beyond spreadsheets and tables and design a data presentation
that really makes an impact. This practical guide shows you how to
use Tableau Software to convert raw data into compelling data
visualizations that provide insight or allow viewers to explore the
data for themselves. Ideal for analysts, engineers, marketers,
journalists, and researchers, this book describes the principles of
communicating data and takes you on an in-depth tour of common
visualization methods. You'll learn how to craft articulate and
creative data visualizations with Tableau Desktop 8.1 and Tableau
Public 8.1. Present comparisons of how much and how many Use
blended data sources to create ratios and rates Create charts to
depict proportions and percentages Visualize measures of mean,
median, and mode Lean how to deal with variation and uncertainty
Communicate multiple quantities in the same view Show how
quantities and events change over time Use maps to communicate
positional data Build dashboards to combine several visualizations
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