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Rich Country, Poor Country - The Multinational as Change Agent (Hardcover, New)
Loot Price: R1,946
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Rich Country, Poor Country - The Multinational as Change Agent (Hardcover, New)
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Calls upon multinational corporations to use their power and
enterprising abilities to overcome poverty in the Third World In
this series of essays that span over twenty years of research,
Benjamin Bobo builds the case for multinational corporations to
take an active role in combating poverty around the world. Citing
sobering statistics (for example, three quarters of the world's
nations are classified as Third World and four-fifths of the
world's people live in these nations), Bobo argues that huge
corporate entities have not only the wherewithal but an obligation
to alleviate the suffering that results from a lack of economic
resources and opportunity. Through these provocative and
forward-looking essays, he presents a theoretical and practical
framework for multinationals to stimulate economic development in
the Third World - providing access to capital, entrepreneurial
expertise, and emerging technologies. strategic decision-making,
Bobo applies such concepts as profit satisficing and stakeholder
givebacks, and proposes an agenda for change that begins in
business schools (the intellectual training ground for
multinational managers), with increased emphasis on sustainability
and human development. The net result, he argues, will be a world
in which both producers and consumers benefit. * Brings together a
selection of the author's ground-breaking essays * Offers a
provocative approach to the issues of globalisation and development
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