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Books > Business & Economics > Industry & industrial studies > Service industries > Sport & leisure industries

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Sport Marketing (Hardcover, Fourth Edition) Loot Price: R3,614
Discovery Miles 36 140
Sport Marketing (Hardcover, Fourth Edition): Bernard J. Mullin, Stephen Hardy, William A. Sutton

Sport Marketing (Hardcover, Fourth Edition)

Bernard J. Mullin, Stephen Hardy, William A. Sutton; Foreword by David J. Stern

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Loot Price R3,614 Discovery Miles 36 140 | Repayment Terms: R339 pm x 12*

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This text maintains its position as the best-selling and original text in the field, continuing to direct students to a better understanding of the theoretical backbone that makes sport marketing such a unique and vibrant subject to study.

General

Imprint: Human Kinetics
Country of origin: United States
Release date: June 2014
First published: 2014
Authors: Bernard J. Mullin • Stephen Hardy • William A. Sutton
Foreword by: David J. Stern
Dimensions: 279 x 216 x 28mm (L x W x T)
Format: Hardcover - Cloth over boards
Pages: 504
Edition: Fourth Edition
ISBN-13: 978-1-4504-2498-1
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
Books > Business & Economics > Industry & industrial studies > Service industries > Sport & leisure industries
Books > Sport & Leisure > Sports & outdoor recreation > Sporting events, tours & organisations > General
Books > Varsity Textbooks
Books > Academic & Education > Varsity Textbooks > Consumer Studies
Books > Academic & Education > Varsity Textbooks > Marketing
Books > Academic & Education > University Of Johannesburg > Consumer Studies
Books > Academic & Education > University Of Johannesburg > Marketing
LSN: 1-4504-2498-8
Barcode: 9781450424981

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