Culture in Global Businesses - Addressing National and Organizational Challenges (Hardcover, 1st ed. 2021)

This book offers research geared toward understanding culture and its influence on the success of global businesses. Divided into two parts that look at the leveraging culture cultural diversity from an organizational as well as national perspective, the chapters investigate the effects of technology on culture, the role of leadership in corporate culture, and communicating and managing change across cultures. The book emphasizes that embracing cultural and subcultural differences alongside instilling organizational culture are the keys to successful modern business. With contributions from authors from academic as well as professional backgrounds, this book will serve as a valuable resource to researchers interested in cultural studies generally as well as those studying the importance of culture to managing modern organizations.

General

Imprint:	Springer Nature Switzerland AG
Country of origin:	Switzerland
Release date:	December 2020
First published:	2021
Editors:	Bharat S. Thakkar
Dimensions:	210 x 148mm (L x W)
Format:	Hardcover
Pages:	252
Edition:	1st ed. 2021
ISBN-13:	978-3-03-060295-6
Categories:	Books > Business & Economics > Business & management > Business strategy Books > Business & Economics > Business & management > Management & management techniques > Organizational theory & behaviour Books > Business & Economics > Business & management > Management of specific areas > Personnel & human resources management Promotions
LSN:	3-03-060295-8
Barcode:	9783030602956

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