Creative Truth is your playbook for starting, building, and
enjoying a profitable design business. Whether you're a solo
freelancer working from home or a small group of creative
entrepreneurs ready to get to the next level, this is your roadmap
to success. You're the CEO, CFO, CTO, Secretary, Janitor, Office
Manager, and everything in between. Finding a balance between
running the business and doing great creative work is a constant
struggle. From learning how to price your work and manage your
time, to setting up your business and defining your market, Brad
Weaver covers everything designers need to know to run a studio
without losing heart. Highlights: Real numbers, real tools, and
best practices in a toolkit that you can start using immediately in
your business. A companion website that offers up-to-date
resources, articles, tools, and discussions, allowing readers to
continue learning as they grow. Practical tips for getting clients,
being more profitable, building your network, managing your
operations, getting things done, hiring help, managing contractors,
and finding joy along the way.
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