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Scaling a Software Business - The Digitalization Journey (Hardcover, 1st ed. 2017)
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Scaling a Software Business - The Digitalization Journey (Hardcover, 1st ed. 2017)
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This book is open access under a CC BY 4.0 license. This book is
intended primarily for practitioners who are facing the
"softwareisation" of their business. It presents the Scaling
Management Framework, a model based on collected experiences from
companies that have already made the journey to give software a
central role within the organization. The model is unique because
it suggests a holistic method to analyze and plan your journey. It
simply means that you can't just focus solely on your products or
services. You also have to look closely at your processes and your
organization, the way you make decisions and get things done.
Inevitably, these will have to change. Software has changed the
rules of the game. The world talks about the digitalization in
industry and society - how the focus has shifted from producing
tangible things towards software and services. This trend started
many years ago, but is now affecting every company, whether it's a
software company or not. There are many companies that have already
made a digitalization journey - and many are about to embark on
this journey - like you. How do you transform your organization
when software is becoming a critical part of your business? This
book comes with a map, a compass, and suggested journeys along with
selected travel stories comprising best practices and lessons
learned from past digitalization journeys. Use the map to find your
way in the digitalization landscape, and use the compass to find
the direction of your journey.
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