Highly accessible, full of memorable examples, and at times
amusing, this book presents ten powerful techniques for getting
your point across in all venues-including new media. In today's
world, nearly everyone, including business professionals and
executives, salespeople, teachers, authors, and entrepreneurs-in
short, anyone who needs to put an idea before others-needs strong
presentation and persuasion skills. Moreover, just as important as
traditional public speaking skills is the ability to present
effectively via various media. Today's presentation is just as
likely to be given over Skype or on YouTube as in a room, before a
live audience. Present Like a Pro shares the expertise of a veteran
presenter who knows what is demanded in today's marketplace and has
lectured publicly, appeared on television, and testified before
Congress. The straightforward, step-by-step instructions provide a
sensible "plan of attack" for preparing and presenting. The ten
techniques give readers the ability to simplify the challenge of
presenting, to understand what works, and to develop an effective
strategy for solving any presentation problems not directly covered
in the book. Author Carl Hausman addresses all of the common
problems for those new to presenting or working in a new
environment, such as overcoming stage fright, injecting humor and
wit into a presentation while delivering credible expertise, and
winning over an inattentive, skeptical, or hostile audience.
Clearly explains how to identify the best approach for a
presentation, gear your speech toward your audience, and ensure a
presentation is a resounding success Describes how to make your
voice more powerful, clear, and appealing by employing techniques
used by broadcasters, voice artists, and singers Identifies
strategies for going beyond the old-fashioned "public speaking"
mode into the modern world of the media-savvy presenter who
integrates different formats and technologies into his or her
approach-a particularly valuable skill set for entrepreneurs
Teaches how to develop flexible skills that will allow you to
persuade, captivate, and entertain, regardless of the specific
purpose of your presentation
General
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