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Networked Cancer - Affect, Narrative and Measurement (Hardcover, 1st ed. 2017)
Loot Price: R3,688
Discovery Miles 36 880
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Networked Cancer - Affect, Narrative and Measurement (Hardcover, 1st ed. 2017)
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This book investigates how individual cancer narratives change in
an age of networked social media. Through a range of case studies,
it shows that a new type of entrepreneurial cancer narrative is
currently evolving. This narrative is characterised by using
illness to build projects and produce various forms of economic and
social value, to stimulate affectively involved and large-scale
public participation and to communicate across various social media
platforms. Networked cancer: Affect, Narrative and Measurement
offers a theoretical framework for understanding this
entrepreneurial cancer narrative through an introduction focusing
on the key concepts of illness narrative, social media and affect.
The chapters examine the importance of connective mobilization,
virality, experimental selfies, dark affects and new commemorative
practices for understanding entrepreneurial cancer narratives. This
study will be of great interest to scholars of media and cultural
studies, as well as those interested in narrative medicine, health
communication and affect and participation.
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