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Books > Social sciences > Sociology, social studies > Social institutions > Leisure
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Sport and Alcohol - An ethical perspective (Hardcover)
Loot Price: R4,706
Discovery Miles 47 060
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Sport and Alcohol - An ethical perspective (Hardcover)
Series: Routledge Research in Sport, Culture and Society
Expected to ship within 12 - 17 working days
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There is a clear sense in which sport has played, and continues to
play an important role in the normalization and legitimization of
routine, excessive and problem drinking; sport and alcohol have
become inextricably linked. Alcohol companies provide funding in
the form of sponsorship, fans consume alcohol when watching, and
players celebrate, bond and relax with alcohol. Sport and Alcohol:
an ethical perspective aims to critically examine the various ways
in which sport and alcohol interact. In doing so, the book casts an
ethical eye over the following topics: Society's relationship with
alcohol Sponsorship and marketing of alcohol through sport and its
effect on children Sport's alcohol-tolerant ethos, problematic
drinking practices and rituals Punishment and discipline in
relation to athletes' drink-related bad behavior Alcoholism in the
context of sport and the need for a greater understanding of the
condition, how it develops and what can be done The status of
athletes as role models Offering a much-needed critical assessment
of an important issue in contemporary sport and society, Sport and
Alcohol is essential reading for those interested in the social,
cultural or philosophical study of sport in general and sport and
alcohol in particular.
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