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Commodity Trading, Globalization and the Colonial World - Spinning the Web of the Global Market (Hardcover)
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Commodity Trading, Globalization and the Colonial World - Spinning the Web of the Global Market (Hardcover)
Series: Routledge International Studies in Business History
Expected to ship within 12 - 17 working days
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Commodity Trading, Globalization and the Colonial World: Spinning
the Web of the Global Market provides a new perspective on economic
globalization in the nineteenth and twentieth centuries. Instead of
understanding the emergence of global markets as a mere result of
supply and demand or as the effect of imperial politics, this book
focuses on a global trading firm as an exemplary case of the actors
responsible for conducting economic transactions in a multicultural
business world. The study focuses on the Swiss merchant house
Volkart Bros., which was one of the most important trading houses
in British India after the late nineteenth century and became one
of the biggest cotton and coffee traders in the world after
decolonization. The book examines the following questions: How
could European merchants establish business contacts with members
of the mercantile elite from India, China or Latin America? What
role did a shared mercantile culture play for establishing
relations of trust? How did global business change with the
construction of telegraph lines and railways and the development of
economic institutions such as merchant banks and commodity
exchanges? And what was the connection between the business
interests of transnationally operating capitalists and the
territorial aspirations of national and imperial governments? Based
on a five-year-long research endeavor and the examination of 24
public and private archives in seven countries and on three
continents, Commodity Trading, Globalization and the Colonial
World: Spinning the Web of the Global Market goes well beyond a
mere company history as it highlights the relationship between
multinationally operating firms and colonial governments, and the
role of business culture in establishing notions of trust, both
within the firm and between economic actors in different parts of
the world. It thus provides a cutting-edge history of globalization
from a micro-perspective. Following an actor-theoretical
perspective, the book maintains that the global market that came
into being in the nineteenth century can be perceived as the
consequence of the interaction of various actors. Merchants,
peasants, colonial bureaucrats and industrialists were all involved
in spinning the individual threads of this commercial web. By
connecting established approaches from business history with recent
scholarship in the fields of global and colonial history, Commodity
Trading, Globalization and the Colonial World: Spinning the Web of
the Global Market offers a new perspective on the emergence of
global enterprise and provides an important addition to the history
of imperialism and economic globalization.
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