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Strategic Communication - Origins, Concepts, and Current Debates (Hardcover) Loot Price: R1,734
Discovery Miles 17 340
Strategic Communication - Origins, Concepts, and Current Debates (Hardcover): Christopher Paul

Strategic Communication - Origins, Concepts, and Current Debates (Hardcover)

Christopher Paul

Series: Praeger Security International

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Loot Price R1,734 Discovery Miles 17 340 | Repayment Terms: R163 pm x 12*

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This volume in the Contemporary Military, Strategic, and Security Issues series presents a concise introduction to the evolution, key concepts, discourse, and future options for improved strategic communication in today's U.S. government. Strategic Communication: Origins, Concepts, and Current Debates is a groundbreaking study, the first book explicitly focused on strategic communication as it is currently used and discussed in the U.S. government. Written specifically for those who are new to strategic communication, this incisive book clarifies the definitional debate, explores the history of the term and its practice, and embraces a broad, practical definition. But that is only the beginning. Moving to the realities of the issue, author Christopher Paul reviews dozens of government reports on strategic communication and public diplomacy released since 2000, examining specific proposals related to improving strategic communication in the U.S. government and explaining the disagreements. Most important, he offers consensus and clarity for the way ahead, discussing how disparate elements of the government can be coordinated to master-and win-the "war of ideas" through fully integrated and synchronized communications and actions. Key document excerpts from legislation, proposed legislation, doctrine, reform proposals, and policy documents A glossary of terms An annotated bibliography of proposals and recommendations for strategic communication/public diplomacy reform

General

Imprint: Praeger Publishers Inc
Country of origin: United States
Series: Praeger Security International
Release date: April 2011
First published: April 2011
Authors: Christopher Paul
Dimensions: 238 x 161 x 26mm (L x W x T)
Format: Hardcover
Pages: 240
ISBN-13: 978-0-313-38640-4
Categories: Books > Reference & Interdisciplinary > Communication studies > General
Books > Social sciences > Warfare & defence > Defence strategy, planning & research > General
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LSN: 0-313-38640-4
Barcode: 9780313386404

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