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Tracing Genres through Organizations - A Sociocultural Approach to Information Design (Paperback)
Loot Price: R1,316
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Tracing Genres through Organizations - A Sociocultural Approach to Information Design (Paperback)
Series: Acting with Technology
Expected to ship within 10 - 15 working days
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A sociocultural study of workers' ad hoc genre innovations and
their significance for information design. In Tracing Genres
through Organizations, Clay Spinuzzi examines the everyday
improvisations by workers who deal with designed information and
shows how understanding this impromptu creation can improve
information design. He argues that the traditional user-centered
approach to design does not take into consideration the unofficial
genres that spring up as workers write notes, jot down ideas, and
read aloud from an officially designed text. These often ephemeral
innovations in information design are vital components in a genre
ecology (the complex of artifacts mediating a given activity). When
these innovations are recognized for what they are, they can be
traced and their evolution as solutions to recurrent design
problems can be studied. Spinuzzi proposes a sociocultural method
for studying these improvised innovations that draws on genre
theory (which provides the unit of analysis, the genre) and
activity theory (which provides a theory of mediation and a way to
study the different levels of activity in an organization). After
defining terms and describing the method of genre tracing, the book
shows the methodology at work in four interrelated studies of
traffic workers in Iowa and their use of a database of traffic
accidents. These workers developed an ingenious array of ad hoc
innovations to make the database better serve their needs. Spinuzzi
argues that these inspired improvisations by workers can tell us a
great deal about how designed information fails or succeeds in
meeting workers' needs. He concludes by considering how the
insights reached in studying genre innovation can guide information
design itself.
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