In recent years, Chinese policymakers and corporate leaders have
focused significant attention on the concept of corporate culture.
This book will reveal the political, social and economic factors
behind the enormous current interest in corporate culture in China
and provide a wide range of case studies that focus on how large
corporations like Haier, Huawei and Mengniu have attempted to
transform their cultures, and how they represent themselves as
complying with the Chinese government's interpretation of
"positive" corporate culture. Hawes demonstrates how the foreign
concept of corporate culture has been re-defined in China to fit
the Chinese political, social and cultural context. He examines how
this re-definition of corporate culture reflects a uniquely Chinese
conception of the purposes and social functions of the capitalist
business corporation and how the Chinese Communist Party's active
promotion of "socialist" corporate culture evidences a shift in the
Party's identity towards a business-friendly champion of corporate
and economic development. This work will be of great interest to
students and scholars of Asian Studies, Business and Management and
Chinese studies.
General
Imprint: |
Routledge
|
Country of origin: |
United Kingdom |
Series: |
Routledge Contemporary China Series |
Release date: |
May 2012 |
First published: |
2012 |
Authors: |
Colin Hawes
|
Dimensions: |
234 x 156 x 16mm (L x W x T) |
Format: |
Hardcover - Cloth over boards
|
Pages: |
180 |
ISBN-13: |
978-0-415-69706-4 |
Categories: |
Books >
Business & Economics >
Business & management >
General
|
LSN: |
0-415-69706-9 |
Barcode: |
9780415697064 |
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