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Books > Business & Economics > Business & management > Business negotiation
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Responding to Crisis - A Rhetorical Approach to Crisis Communication (Hardcover, New)
Loot Price: R4,934
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Responding to Crisis - A Rhetorical Approach to Crisis Communication (Hardcover, New)
Series: Routledge Communication Series
Expected to ship within 12 - 17 working days
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In recent years, researchers and practitioners have explored the
nature, theory, and best practices that are required for effective
and ethical crisis preparation and response. The consequences of
being unprepared to respond quickly, appropriately, and ethically
to a crisis are dramatic and well documented. For this reason,
crisis consulting and the development of crisis response plans and
protocols have become more than a cottage industry. Taking a
rhetorical view of crisis events and utterances, this book is
devoted to adding new insights to the discussion, and to describing
a rhetorical approach to crisis communication. To help set the tone
for that description, the opening chapter reviews a rhetorical
perspective on organizational crisis. As such it raises questions
and provokes issues more than it addresses and answers them
definitively. The other chapters can be viewed as a series of
experts participating in a panel discussion. The challenge to each
of the authors is to add depth and breadth of understanding to the
analysis of the rhetorical implications of a crisis, as well as to
the strategies that can be used ethically and responsibly. Central
to this analysis is the theoretic perspective that crisis response
requires rhetorically tailored statements that satisfactorily
address the narratives surrounding the crisis which are used by
interested parties to define and judge it. This volume will be of
value to scholars and students interested in crisis communication,
and is certain to influence future work and research on responding
to crises.
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