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Drive - The Surprising Truth About What Motivates Us (Hardcover) Loot Price: R597
Discovery Miles 5 970
You Save: R61 (9%)

Drive - The Surprising Truth About What Motivates Us (Hardcover)

Daniel H Pink

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List price R658 Loot Price R597 Discovery Miles 5 970 You Save R61 (9%)

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Forget everything you thought you knew about how to motivate people--at work, at school, at home. It's wrong. As Daniel H. Pink (author of" To Sell Is Human: The Surprising Truth About Motivating Others") explains in his paradigm-shattering book "Drive," the secret to high performance and satisfaction in today's world is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.
Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does--and how that affects every aspect of our lives. He demonstrates that while the old-fashioned carrot-and-stick approach worked successfully in the 20th century, it's precisely the "wrong" way to motivate people for today's challenges. In "Drive," he reveals the three elements of true motivation:
*Autonomy--the desire to direct our own lives
*Mastery--the urge to get better and better at something that matters
*Purpose--the yearning to do what we do in the service of something larger than ourselves
Along the way, he takes us to companies that are enlisting new approaches to motivation and introduces us to the scientists and entrepreneurs who are pointing a bold way forward.
"Drive" is bursting with big ideas--the rare book that will change how you think and transform how you live.

General

Imprint: Riverhead Books,U.S.
Country of origin: United States
Release date: December 2009
First published: December 2009
Authors: Daniel H Pink
Dimensions: 235 x 160 x 24mm (L x W x T)
Format: Hardcover - Unsewn / adhesive bound / Paper over boards / With dust jacket
Pages: 242
ISBN-13: 978-1-59448-884-9
Categories: Books > Business & Economics > Business & management > Management & management techniques > General
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LSN: 1-59448-884-3
Barcode: 9781594488849

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