0
Your cart

Your cart is empty

Books > Business & Economics > Business & management > Sales & marketing

Buy Now

Digital Marketing - Strategy, Implementation and Practice (Paperback, 5th Revised edition) Price: R1,175
Discovery Miles 11 750

Digital Marketing - Strategy, Implementation and Practice (Paperback, 5th Revised edition)

Dave Chaffey, Fiona Ellis-Chadwick, Kevin Johnston, Richard Mayer

 (1 rating, sign in to rate)
Price R1,175
Sold by
Aristata Bookshop - Fulfilled by Loot
Discovery Miles 11 750 | Repayment Terms: R110 pm x 12*

Bookmark and Share

Expected to ship within 4 - 6 working days

Now in its fifth edition, Digital Marketing (previously Internet Marketing) provides comprehensive, practical guidance on how companies can get the most out of digital media to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students understand digital marketing in the real world.

General

Imprint: Financial Times Prentice Hall
Country of origin: United Kingdom
Release date: July 2012
First published: 2012
Authors: Dave Chaffey • Fiona Ellis-Chadwick • Kevin Johnston • Richard Mayer
Dimensions: 265 x 195 x 26mm (L x W x T)
Format: Paperback
Pages: 698
Edition: 5th Revised edition
ISBN-13: 978-0-273-74610-2
Categories: Books > Computing & IT > Internet > General
Books > Business & Economics > Business & management > Sales & marketing > General
Promotions
LSN: 0-273-74610-3
Barcode: 9780273746102

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

Partners