'Business Development' provides a readable and practical book for
the growth and development of businesses. This is primarily a
textbook for the NVQ4 Business Development qualification, the
Institute of Management Certificate in Owner Management courses,
and HND Small business modules, but the text is also an invaluable
practical guide to owner-managers of small businesses.
All businesses pass through several stages of growth and it occurs
for a number of reasons, such as change in the commercial market,
increased customer demand for services or product, higher numbers
of customers. Business Development shows how to make the most of
this growth and also how to deal with the different types of
problems that are encountered along the way.
The book is structured to follow a logical sequence of questions
that makes it readily accessible: Where are we now? Where do we
want to go? What resources are needed to get there? What sales and
marketing policies do we need to develop? It examines the personnel
and staffing implications, the efficiency of the current financial
management process, and the owner's own abilities to make it all
happen. Most important of all it makes the owner-manager takes a
long, hard look at the business and where it is really going.
First textbook to relate closely to the NVQ4 and IM Certificate
course
First textbook to relate closely to the NVQ4 and IM Certificate
course
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
