Global Cases in Logistics and Supply Chain Management (Paperback, New edition)

This book contains over 30 action-oriented case studies from leading companies operating in Europe, Asia, USA, Australia and Africa including Brother International, Nike Europe, Fiat Auto Spa, Pepsi Cola International, Zimbabwe Dairy Marketing Board, Almarai Ltd., Eastman Kodak Singapore and The US Department of Environment. It meets the growing demand for cases in logistics and supply chain management that bridge the gap between theory and practice. Each case takes a multi-disciplinary and cross-functional approach to business and will be highly relevant to students taking courses in logistics and supply chain management, distribution, purchasing and supplies management, marketing, manufacturing operations, business policy, international business and organisational behaviour.

General

Imprint:	Cengage Learning (Emea) Ltd
Country of origin:	United Kingdom
Release date:	December 1996
First published:	1997
Authors:	David L. Taylor
Dimensions:	246 x 189 x 22mm (L x W x T)
Format:	Paperback - Trade
Pages:	380
Edition:	New edition
ISBN-13:	978-1-86152-395-2
Categories:	Books > Business & Economics > Business & management > International business Books > Business & Economics > Business & management > Management of specific areas > Purchasing & supply management
LSN:	1-86152-395-5
Barcode:	9781861523952

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