A deep gap is growing between the promises of the new global
capitalism and the reality of the social breakdown, inequality,
insecurity, spiritual emptiness, and environmental destruction left
in its wake. What went wrong, and why?
Beginning in the 1960s, social, economic, and political
observers expressed concern over the role of multination-al
corporations. As the global economy has evolved, it is the
transnational corporation that provokes apprehension. Increasingly,
concentrations of economic, social, and political power are being
held by a few strong companies. "Corporate Rule "shows how
devastating these effects have been to both the planet and the
majority of its inhabitants.
This hard-hitting title examines all aspects of corporate rule
and the underlying ideology which serves corporate interests. In
particular, it examines its main control mechanisms: trade
agreements, the media, and the popular culture, naming corporate
rule a form of tyranny no different than the tyrannies of
dictators, monarchs, or the church.
Though a searing indictment of an unjust international economic
order, it is also a guide to the average person on how to
understand and address the enormous challenges of our time. The
book argues that the most promising alternative is a world of
healthy market economies that function as extensions of healthy
local ecosystems to meet the needs of people and communities.
Millions of people are acting to reclaim their political and
economic power from these elitist forces, challenging the status
quo, saying 'no' to the myth that global capital-ism is not only
inevitable, but necessary. At this critical time in history, Model
believes that if we truly want to meet our future needs, we must
intentionally build a radical new post-corporate world that will
sustain our community.
David Model teaches political science at Seneca College, King
City, Ontario. He is the author of "People Before Profits "(Captus
Press).
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