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Books > Business & Economics > Business & management
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Throwing Rocks at the Google Bus - How Growth Became the Enemy of Prosperity (Paperback)
Loot Price: R445
Discovery Miles 4 450
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Throwing Rocks at the Google Bus - How Growth Became the Enemy of Prosperity (Paperback)
 (2 ratings, sign in to rate)
List price R490
Loot Price R445
Discovery Miles 4 450
You Save R45 (9%)
Expected to ship within 9 - 17 working days
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Why doesn't the explosive growth of companies such as Facebook and
Uber deliver more prosperity for everyone? How could things be
different? In San Francisco in 2013 activists protesting against
the gentrification of their city smashed the windows of a bus
carrying Google employees to work. But these protests weren't just
a question of the activists versus the Googlers, or even the 99 per
cent versus the 1 per cent. Rather they were symptomatic of the
true conflict of our age, between humanity as a whole and a digital
economy in which boundless growth is valued above all else. In this
groundbreaking book, Douglas Rushkoff - named one of the world's
ten most influential thinkers by MIT - lays out a ground plan for a
different economic and social future. Ranging from big data to the
rise of robots, from the gig economy to the collapse of the
eurozone, Rushkoff shows how we can combine the best of human
nature with the best of modern technology to achieve a state of
sustainable, distributed wealth. It's time the economy finally
worked for the human beings it's supposed to serve. 'Douglas
Rushkoff is one of today's most incisive media theorists and a
provocative critic of our digital economy. He's also fun to read'
WALTER ISAACSON, president and CEO, The Aspen Institute, and author
of Steve Jobs and The Innovators 'If you don't know Rushkoff,
you're not serious about figuring out what's going to happen next'
SETH GODIN, author of Purple Cow and Tribes
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