In Managing Risk and Reputation to Create Enterprise Value, the CEO
of Steel City Re shares value-creating strategies for conquering
headline risks that will help company executives, isuite leaders,
and directors protect the most critical components of their
businesses.
Dr. Nir Kossovsky has spent the last thirty years increasing,
protecting, and restoring intangible asset value and together with
Todd Miller, a public relations expert, provides convincing and
tangible methods for protecting a company's assets, driving value,
and making the business case. Business leaders will learn how to:
Identify intangible assets and how they contribute to a company's
enterprise value Build a business case for resources and achieve a
healthy return on investment Mitigate risks that may damage the
value of intangible assets Realize how superior management of
intangible assets creates a competitive edge Develop better
communication strategies for stakeholders Dr. Kossovsky's
innovative methods for managing ethical compliance, quality,
safety, sustainability and security will help all business leaders
consciously manage intangible assets in order to realize enduring
success.
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