Books > Health, Home & Family > Family & health > Popular medicine
|
Buy Now
Placebo - Mind Over Matter in Modern Medicine (Paperback, New Ed)
Loot Price: R235
Discovery Miles 2 350
You Save: R24
(9%)
|
|
Placebo - Mind Over Matter in Modern Medicine (Paperback, New Ed)
(sign in to rate)
List price R259
Loot Price R235
Discovery Miles 2 350
You Save R24 (9%)
Expected to ship within 10 - 15 working days
|
What are placebos and how do they work? How can a substance act as
a placebo for one person and not another? Drawing on a wide range
of scientific research, Dylan Evans sifts the evidence and examines
the placebo's chequered history. Many studies testing the effect of
placebos have been inconclusive, partly due to the difficulty of
carrying out double-blind medical trials and partly due to
semantics. Researchers have couched the placebo response in both
neurological and psychological terms. Evans suggests that we don't
need to invent a new term to make the picture clearer. We already
have a very simple one. 'Belief' is the secret ingredient in the
placebo response. Placebos won't help you unless you believe they
will. The response itself is characterized as a rapid re-adjustment
of the body's own natural healing mechanisms to a 'surge of hope'.
It isn't a single chemical event but a chain of such events. But
there are limits to what these mechanisms can do. What is it that
determines whether or not a medical condition responds to a
placebo? In a stunningly simple idea, the author lists the medical
conditions known to be responsive to placebos and looks for a
single biological mechanism common to all. If this mechanism is
activated in all of the cases, it follows that the placebo might
work by turning the mechanism off. There is ample evidence that
pain, ulcers, depression and anxiety are responsive to placebo
cures. All of these invoke the 'acute phase response' - lethargy,
apathy, loss of appetite and increased sensitivity to pain. If
placebos really work by suppressing the 'acute phase response' it
would explain why the placebo fails to relieve other conditions
such as heart disease and cancer. This convincing theory is
developed at some length before Evans moves on to court controversy
with his suggestion that the majority of alternative medicines
(some 30 different disciplines) are simply placebos. The high
levels of consumer satisfaction amongst users of alternative
medicine may just prove that alternative therapists are better at
evoking trust in patients and better able to mobilise the placebo
response than conventional medical practitioners are. This is a
fascinating introduction to a concept that is still baffling in
many ways; readers of all medical backgrounds and none will find it
gives them plenty to think about. (Kirkus UK)
A lucid and stimulating explanation of how the body's natural
healing mechanisms work - and how they can be triggered in
non-chemical ways via the 'placebo effect'. Can we really cure
ourselves of disease by the power of thought alone? Faith healers
and alternative therapists are convinced that we can, but what does
science say? Contrary to public perception, orthodox medical
opinion is remarkably confident about the healing powers of the
mind. For the past fifty years, doctors have been taught that
placebos such as sugar pills and water injections can relieve
virtually any kind of medical condition. Yet placebos only work if
you believe they work, so the medical confidence in the power of
the placebo effect has provided scientific legitimacy to popular
claims about the healing powers of the mind. In this intriguing
exploration, Dylan Evans exposes the flaws in the scientific
research into the placebo effect and reveals the limits of what can
and cannot be cured by thought alone. Drawing on new ideas in
immunology and evolutionary biology, Evans proposes a new theory
about how placebos work, and asks some searching questions about
our concepts of health and disease.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.