Fashion on the Red Carpet - The Oscars and Globalisation (Hardcover)

The Academy Awards' red-carpet is the most prominent fashion show in media culture. Fashion on the Red Carpet investigates the historical liaison between Hollywood and fashion institutions, to describe how public relations campaigns and the media articulate fashion discourses around the Oscars. The power-shift towards television, the emergence of celebrity culture, the post-war reactivation of transatlantic trade, the growth of fashion journalism, and the increasing circulation of designer names in the media, are converging factors leading to the institutionalisation of the red-carpet as a fashion event in its own right. Departing from archival sources, and tracing discourses of fashion, stardom, and celebrity surrounding Hollywood and the Oscars, this fascinating book explains how the red-carpet became a marquee for the endorsement of high-end fashion brands.

General

Imprint:	Edinburgh University Press
Country of origin:	United Kingdom
Series:	Films and Fashions
Release date:	June 2021
Authors:	Elizabeth Castaldo Lunden
Dimensions:	234 x 156 x 21mm (L x W x T)
Format:	Hardcover - Unsewn / adhesive bound
Pages:	192
ISBN-13:	978-1-4744-6180-1
Categories:	Books > Arts & Architecture > Performing arts > Films, cinema > Film theory & criticism Books > Business & Economics > Industry & industrial studies > Service industries > Fashion & beauty industries > General Promotions
LSN:	1-4744-6180-8
Barcode:	9781474461801

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