Books > Social sciences > Politics & government > Political activism > Terrorism, freedom fighters, armed struggle
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Social Media and the Islamic State - Can Public Relations Succeed Where Conventional Diplomacy Failed? (Hardcover)
Loot Price: R4,350
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Social Media and the Islamic State - Can Public Relations Succeed Where Conventional Diplomacy Failed? (Hardcover)
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This book examines how social media has transformed extremist
discourse. Drawing on ISIS and their sophisticated use of social
media platforms and PR concepts, it explores the ways in which the
outfit was able to recruit, mobilise and spread fundamentalist
propaganda in regions where it had little physical presence. One of
the first studies to draw a link between international diplomacy,
the rise of fundamentalism and public relations, this book will be
of great interest to scholars and researchers of defence and
strategic studies, especially those working on ISIS propaganda,
Middle East Studies, media studies, digital humanities,
communication studies, public relations and international
relations, as well general readers.
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