Experience is a great teacher . . . except when it isn't. In this
groundbreaking guide, learn how the past can deceive and limit us
-- and how healthy skepticism can build a better world. Our
personal experience is key to who we are and what we do. We judge
others by their experience and are judged by ours. Society
venerates experience. From doctors to teachers to managers to
presidents, the more experience the better. It's not surprising
then, that we often fall back on experience when making decisions,
an easy way to make judgements about the future, a constant teacher
that provides clear lessons. Yet, this intuitive reliance on
experience is misplaced. In The Myth of Experience, behavioral
scientists Emre Soyer and Robin Hogarth take a transformative look
at experience and the many ways it deceives and misleads us. From
distorting the past to limiting creativity to reducing happiness,
experience can cause misperceptions and then reinforce them without
our awareness. Instead, the authors argue for a nuanced approach,
where a healthy skepticism toward the lessons of experience results
in more reliable decisions and sustainable growth. Soyer and
Hogarth illustrate the flaws of experience -- with real-life
examples from bloodletting to personal computers to pandemics --
and distill cutting-edge research as a guide to decision-making, as
well as provide the remedies needed to improve our judgments and
choices in the workplace and beyond.
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