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Intangible Asset Gap in Global Competitiveness - Mapping and Responding to the New Economy (Paperback, 1st ed. 2021)
Loot Price: R1,557
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Intangible Asset Gap in Global Competitiveness - Mapping and Responding to the New Economy (Paperback, 1st ed. 2021)
Series: SpringerBriefs in Business
Expected to ship within 10 - 15 working days
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This book examines the role of intangible assets (IA) in companies
and countries for achieving sustainable economic growth. The
authors particularly focus on Sweden and other Nordic countries to
analyse the IA gap using a systematized "IA metrics" approach. They
also discuss the incentives needed for strategic investments into
useful IA to gain national competitiveness from an economic, social
and environmental policy perspective. The authors contend that
despite the increasing importance of IA and intellectual capital
(IC) in the economy, the current discussion has only been centered
on intellectual property, which is one of the more prominent forms
of intangibles. As this book demonstrates, IC and IA encompass
wider dimensions of human, process, market, and renewal capital,
among others. Featuring real case examples from Spotify, Minecraft
and Izettle, this book offers a strategy for the resurrection of
competitive advantage in the globalized economy and the advancement
of some key United Nations Sustainable Development Goals (SDGs).
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