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New Subediting - For Quark Users (Hardcover, 3rd edition)
Loot Price: R3,989
Discovery Miles 39 890
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New Subediting - For Quark Users (Hardcover, 3rd edition)
Expected to ship within 12 - 17 working days
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New Subediting gives a detailed account of modern editing and
production techniques. Its aim is both to help the young subeditor
and to spell out to the newcomer to newspaper journalism what
happens between the writing of news stories and features and their
appearance in the newspaper when it comes off the press. In this
age of technological change the quality of the subbing has never
been more important to a successful newspaper. The careful use of
typography, pictures, graphics and compelling headlines and the
skillful handling of text coupled with good page planning, all help
to give character,style and readability. This book examines, and
draws lessons from, work in contemporary newspapers in editing and
presentation; it defines the varied techniques of copytasting, of
editing news stories and features, of styles of headline writing
and the use of typography to guide and draw the attention of the
reader. It takes into account developments in the use of English as
a vehicle of mass communication in two important chapters on
structure and word use; and it shows how to get the best out of the
electronic tools now available to subeditors. It also reminds
journalisis that, however advanced the tools, a newspaper is only
as good as the creative skills of those that write, edit and put it
together.
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