The Art of Immersion - How the Digital Generation Is Remaking Hollywood, Madison Avenue, and the Way We Tell Stories (Hardcover)

Not long ago we were spectators, passive consumers of mass media. Now, on YouTube and blogs and Facebook and Twitter, we are media. And while we watch more television than ever before, how we watch it is changing in ways we have barely slowed down to register. No longer content in our traditional role as couch potatoes, we approach television shows, movies, even advertising as invitations to participate—as experiences to immerse ourselves in at will. Wired contributing editor Frank Rose introduces us to the people who are reshaping media for a two-way world—people like Will Wright (The Sims), James Cameron (Avatar), Damon Lindelof (Lost), and dozens of others whose ideas are changing how we play, how we chill, and even how we think. The Art of Immersion is an eye-opening look at the shifting shape of entertainment today.

General

Imprint:	W W Norton & Co Inc
Country of origin:	United States
Release date:	2011
First published:	February 2011
Authors:	Frank Rose
Dimensions:	218 x 150 x 33mm (L x W x T)
Format:	Hardcover - Cloth over boards
Pages:	368
ISBN-13:	978-0-393-07601-1
Categories:	Books > Social sciences > General Books > Computing & IT > General Books > Science & Mathematics > Science: general issues > Impact of science & technology on society
LSN:	0-393-07601-6
Barcode:	9780393076011

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!