Books > Business & Economics > Business & management > E-commerce
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E-Business, International Edition (Paperback, 10th edition)
Loot Price: R234
Discovery Miles 2 340
You Save: R1,623
(87%)
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E-Business, International Edition (Paperback, 10th edition)
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List price R1,857
Loot Price R234
Discovery Miles 2 340
You Save R1,623 (87%)
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E-commerce continues to have a dramatic impact on virtually every
aspect of business. And following the 2009 recession on electronic
commerce, its role is even more critical. Packed with the most
cutting-edge coverage available, E-BUSINESS, 10E, International
Edition equips readers with a solid understanding of the dynamics
of this fast-paced industry. It delivers comprehensive coverage of
emerging online business strategies and technologies in the
electronic commerce marketplace. By detailing how the landscape of
online commerce is evolving, this market-leading text reflects
changes in the economy and how business and society are responding
to those changes. Balancing technological issues with the strategic
business aspects of successful e-commerce, the new edition includes
expanded coverage of e-commerce growth in China and the developing
world, social media and online marketing strategies,
technology-enabled outsourcing, and the latest development in
online payment processing systems.
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