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Pomposity (Paperback)
Loot Price: R486
Discovery Miles 4 860
You Save: R61
(11%)
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Pomposity (Paperback)
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List price R547
Loot Price R486
Discovery Miles 4 860
You Save R61 (11%)
Expected to ship within 10 - 15 working days
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Gene Minshall was born in Saco in the northeastern quadrant of
Montana, a place that National Geographic has defined as "The Last
Real America." Minshall claims that his birth home gave him an
untainted perspective of the different cultures he would encounter
and the business communities in which he would eventually live and
work. After service in the Navy and a degree from the University of
Montana, Minshall worked in television stations in Montana and
Washington State, before ultimately landing at KSL-TV in Salt Lake
City, Utah. Serving as a reporter and producer as well as the
writer and director of a score of documentaries exploring issues
and interests of the day, he eventually became the news director of
a rival station. There he directed the daily flow of information
and worked with media consultants and management to increase
ratings and viewer interest. Minshall is now an independent
producer of highly acclaimed corporate videos and documentaries
examining public issues and concerns. He is an honored Knight's
Fellow for the International Center for Journalists in Washington,
D.C., and has accepted several lead foreign assignments. Because of
his work with political and communication leaders Minshall was
asked by the State Department to work with Third World media
centers in order to help them be respectful and responsive to a
public anxious to receive news without bias and propaganda.
Minshall's goal is to help close the gap between what TV stations
are promoting and what exactly is presented to their viewers. He
laments media practices that work against fully informing the
public and yet is the first to recognize the incredible
contributions progressive news departments havemade. He admits his
bias is in favor of the viewers and is anxious to have them receive
news that is beyond the hand of management and consultants and more
in tune with the nature and competent side of journalist. Gene
hopes that his ideas as stated in this text may become a catalyst
to encourage news departments to develop a guiding philosophy about
their work and public obligations.
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