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Books > Social sciences > Education > Teaching of a specific subject
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A Multimodal and Ethnographic Approach to Textbook Discourse (Hardcover)
Loot Price: R4,134
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A Multimodal and Ethnographic Approach to Textbook Discourse (Hardcover)
Series: Routledge Studies in Multimodality
Expected to ship within 12 - 17 working days
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This book offers a new framework for analysing textbook discourse,
bridging the gap between contemporary ethnographic approaches and
multimodality for a contextually sensitive approach which considers
the multiplicity of multimodal resources involved in the production
and use of textbooks. The volume makes the case for textbook
discourse studies to go beyond studies of textual representation
and critically consider the ways in which textbook discourse is
situated within wider social practices. Each chapter considers a
different social semiotic practice in which textbook and textbook
discourse is involved: representation, communication, interaction,
learning, and recontextualization. In bringing together this work
with contemporary ethnography scholarship, the book offers a
comprehensive toolkit for further research on textbook discourse
and pushes the field forward into new directions. This innovative
book will be of particular interest to students and scholars in
discourse analysis, multimodality, social semiotics, language and
communication, and curriculum studies.
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