This book, the fourth volume in the McGill International
Entrepreneurship Series, brings together 27 top scholars to explore
the structural complexities, evolving relations and dynamic forces
that are shaping a new system of multi-polar, multi-level
international business relations. It examines entrepreneurial
efforts and relations in different national and corporate cultures,
each embedded in and also constrained by country-specific
socio-economic structures and each vying for consumer attentions in
competitive global markets.The new millennium has experienced much
rapid change, much of it implicit, intangible and not covered by
the headlines of the popular press. The bipolar business system of
the 20th century that prioritized the relationship between firms
and consumers of developed countries is giving way to an emerging
multi-polar and multi-level international system that considers
consumers and companies in developing economies as well. In this
book, scholars from around the world analyze the nascent
architecture and relations in this quickly evolving system. They
explore the structural complexities, evolving relations, and
dynamic forces that are shaping and re-shaping the new system and
examine entrepreneurial efforts and relations that cement its
structure. The chapters in this volume portray the operating
conditions of firms across 14 emerging country environments and
industries ranging from basic foods and information technology to
complex business processes. Students and professors of
international business, entrepreneurship, marketing and management
studies will find this volume an indispensable addition to the
literature. Contributors: C.F. Agapito, D. Bek, T. Binns, K.
Brydon, W. Coyle, L.-P. Dana, E. Dmitrienko, U. Dornberger, H.
Etemad, C. Felzensztein, T. Galkina, F. Ghanatabadi, C. Keen, D.
Khanduja, K.K. Leung, R.B. McNaughton, V. Minina, M.N.U. Nabi, E.
Nel, J. Olavarria, C. Richardson, A. Shatalov, G. Shirokova, R.
Singh, J.A. Sy-Changco, T. Vissak, M. Yamin
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