Living Large - The World Of Harold Mitchell (Paperback)

Chronicling Harold Mitchell's personal journey from being the son of a saw miller to the owner of a $100 million-business, this memoir outlines all aspects of the businessman's life from childhood and marriage to starting a business and retiring from it. Mitchell's success began when he boldly launched his own media-buying operation--a radical and unpopular decision at the time--leading him to become Australia's biggest media buyer. Presenting guidance for young business executives in the beginning of their careers, Mitchell also underscores the importance of balancing work and a personal life. Mitchell's passion for the arts, for example, provided some colorful moments with Gough Whitlam, Dame Elisabeth Murdoch, Dudley Moore, and folk singer Odetta. Part autobiography, part business book, and part life manual, this account offers a remarkable insight into the life of one of Australia's most successful figures.

General

Imprint:	Melbourne University Press
Country of origin:	Australia
Release date:	September 2009
First published:	April 2010
Authors:	Harold Mitchell
Dimensions:	240 x 161 x 35mm (L x W x T)
Format:	Paperback - Trade
Pages:	304
ISBN-13:	978-0-522-85657-6
Categories:	Books > Language & Literature > Biography & autobiography > General Books > Health, Home & Family > Self-help & practical interests > Advice on careers & achieving success Books > Business & Economics > Business & management > Sales & marketing > Public relations Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Advertising industry Books > Biography > General
LSN:	0-522-85657-8
Barcode:	9780522856576

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