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Emerging Research and Trends in Gamification (Hardcover)
Loot Price: R6,071
Discovery Miles 60 710
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Emerging Research and Trends in Gamification (Hardcover)
Series: Advances in Multimedia and Interactive Technologies
Expected to ship within 12 - 17 working days
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Game design has shifted from the development of games for
entertainment to the creation of games with a more meaningful
purpose. Game principles and theories can be applied to interactive
programs in a variety of fields and professions. Researchers
continue to examine the many ways games can be applied to
real-world settings. Emerging Research and Trends in Gamification
brings together innovative and scholarly research on the use of
game-based design and technology in a variety of settings.
Including discussions from both industry and academic perspectives,
this publication explores the growing research in this interesting
and dynamic field, serving as an essential reference source for
academicians, professionals, researchers, and upper level students
interested in the applications of game-thinking and gaming dynamics
across various disciplines including marketing, journalism,
education, and human resources. This publication presents timely,
research-based chapters on the development of games and the
real-world applications of game-thinking and game dynamics, as well
as additional topics including, but not limited to, digital
development, game design, human resource processes, market
research, online journalism, social change, and video game
learning.
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