Books > Humanities
|
Buy Now
The Media Handbook - A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (Hardcover, 8th edition)
Loot Price: R4,003
Discovery Miles 40 030
|
|
The Media Handbook - A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (Hardcover, 8th edition)
Series: Routledge Communication Series
Expected to ship within 12 - 17 working days
|
Ideal for preparing students for careers in advertising, media
planning, communication, and marketing and for practitioners who
need a brush-up on latest trends. Contemporary and up to date,
written by an author who both works in the industry and teaches the
subject. Accompanied by useful online resources such as a sample
worksheets to practice planning scnarios, lecture slides, and test
questions.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.