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The Internationalisation Strategies of Small-Country Firms - The Australian Experience of Globalisation (Hardcover)
Loot Price: R4,207
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The Internationalisation Strategies of Small-Country Firms - The Australian Experience of Globalisation (Hardcover)
Series: New Horizons in International Business series
Expected to ship within 12 - 17 working days
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The international business literature often struggles to depict a
universal experience of internationalisation from the perspective
of large countries. This book seeks to enrich the literature by
providing a nuanced overview of the little-known Australian
experience, being an atypical case of a small- to medium-sized
economy which liberalised rapidly from the 1980s outside any
trading bloc. Six data-rich survey chapters explore Australia's
mixed success in founding its own multinationals. The experience of
Australian firms is set in historical and comparative perspective,
including interactions with inward and specifically American FDI.
Five industry studies next consider why firms in retail, wine and
professional services were more successful than in financial
services and shipping. Nine detailed case studies of firms then
identify the elements of administrative heritage, strategy and
learning that have been the key to success or failure. The book
concludes by outlining what can be learned from Australia's example
and presenting implications for future research. The
Internationalisation Strategies of Small-Country Firms will appeal
to scholars, researchers and postgraduate students in international
business and international economics.
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