Grouped by general topic, this collection of the best "Sales
Clinic" columns in Hotel Management written by Howard Feiertag over
the course of 35 years provides an abundance of juicy nuggets of
tips, tactics, and techniques for professionals and newbies alike
in the hospitality sales field. Readers will take a journey down
the road of the development of hospitality sales from the
pre-technology era (when knowing how to use a typewriter was a
must) to today's reliance on digital technology, rediscovering that
many of the old techniques that are still applicable today.
General
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