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The Committed Enterprise - Making Vision, Values, and Branding Work (Paperback, 2nd edition) Loot Price: R1,259
Discovery Miles 12 590
Repayment Terms: R118 pm x 12*
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The Committed Enterprise - Making Vision, Values, and Branding Work (Paperback, 2nd edition): Hugh Davidson

The Committed Enterprise - Making Vision, Values, and Branding Work (Paperback, 2nd edition)

Hugh Davidson

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Loot Price R1,259 Discovery Miles 12 590 | Repayment Terms: R118 pm x 12*

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It is easier to describe vision and values than implement them. However this updated paperback edition of The Committed Enterprise shows how to achieve success by understanding the needs of stakeholders and maximising them. It details the Seven Best Practices for making vision and values work and is based on research with leaders from 125 leading enterprises worldwide. Using a unique format to allow fast track or in-depth reading the book includes hundreds of examples from enterprises as diverse as PepsiCo, Caltech, Tesco, Mayo Clinic, BP, New York Police Department, DuPont, UPS and many others. The text is essential reading for managers, and students of strategic organisational strategy.

General

Imprint: Butterworth-Heinemann
Country of origin: United Kingdom
Release date: December 2004
First published: 2004
Authors: Hugh Davidson
Dimensions: 246 x 189 x 21mm (L x W x T)
Format: Paperback
Pages: 366
Edition: 2nd edition
ISBN-13: 978-0-7506-6199-7
Categories: Books > Business & Economics > Business & management > Management & management techniques > General
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LSN: 0-7506-6199-2
Barcode: 9780750661997

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