This book takes a radically different approach to the challenge of
coaching in strength and conditioning. In doing so, it addresses
many of the paradoxes of strength and conditioning, providing new
perspectives that shed light on to the many questions that
challenge coaches. Rather than focusing on methods, it delves into
the questions of what makes a coach effective. It examines the
conditions that are necessary for training applications to become
optimal, and the skills necessary to create these conditions. It
provides coaches with a flexible pathway towards understanding the
challenges of strength and conditioning and by which they can
develop the craft of coaching to maximise their effectiveness and
potential. The book is essential reading for anyone wishing to
pursue a career as a strength and conditioning coach, acting
essentially as a prequel to the many scientific and applied texts
in the field. It will also appeal to more experienced coaches
providing a wider perspective on the challenges they face and
providing potential solutions not traditionally considered.
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