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Books > Business & Economics > Industry & industrial studies > Distributive industries > Retail sector
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Future-Ready Retail - How to Reimagine the Customer Experience, Rebuild Retail Spaces and Reignite our Shopping Malls and Streets (Hardcover)
Loot Price: R2,149
Discovery Miles 21 490
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Future-Ready Retail - How to Reimagine the Customer Experience, Rebuild Retail Spaces and Reignite our Shopping Malls and Streets (Hardcover)
Expected to ship within 10 - 15 working days
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Traditional shops are facing challenging and unprecedented times.
Future-Ready Retail explains how changing consumer needs, the
impact of digital and the issues around health, wellness and
distancing have transformed retail and provides compelling
solutions to help reimagine the high street and out-of-town malls.
Conventional high streets, shopping arcades and retail malls
throughout the world no longer attract the crowds needed to sustain
them as successful commercial spaces. Suffering from the effects of
online shopping, changing consumer attitudes and expectations, and
the legacy impact of social distancing, there's a sense of urgency
and the need to address the decline in physical retail.
Future-Ready Retail provides in-depth analysis of how consumers,
health, data and new technologies will continue irreversibly to
shake up physical shops and permanently shape the future of
traditional retail. Arguing that to be future-ready, retail needs
to be driven by people and places, not solely real estate, the book
explains how brands can develop strategies to create shops whose
main purpose is to recruit, retain and delight customers. Featuring
case studies from successful global brand, retail futurist and
designer Ibrahim Ibrahim identifies key retail-cultural trends,
shows why it's important to make retail space physically smarter
and how to use touch points such as social, website and apps
alongside the physical space, to achieve a seamless, enjoyable and
profitable retail experience.
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