0
Your cart

Your cart is empty

Books > Business & Economics > Business & management > Business strategy

Buy Now

Pragmatic Strategy - Eastern Wisdom, Global Success (Paperback, New) Loot Price: R1,187
Discovery Miles 11 870
Pragmatic Strategy - Eastern Wisdom, Global Success (Paperback, New): Ikujiro Nonaka, Zhichang Zhu

Pragmatic Strategy - Eastern Wisdom, Global Success (Paperback, New)

Ikujiro Nonaka, Zhichang Zhu

 (sign in to rate)
Loot Price R1,187 Discovery Miles 11 870 | Repayment Terms: R111 pm x 12*

Bookmark and Share

Expected to ship within 12 - 17 working days

Pragmatism is enjoying a renaissance in management studies and the social sciences. Once written off as amoral, relativist and opposed to the ideals of Truth, Reason and Progress, it is now regaining influence in public policy, international relations and business strategy. But what can pragmatism teach us about strategy? How can pragmatic strategies help businesses to succeed? This innovative book presents a pragmatic framework for shaping and solving strategic problems in a practical, creative, ethical and finely balanced manner. To achieve this, the authors draw from Confucian teaching, American pragmatism and Aristotelian practical wisdom, as well as business cases across industries and nations, particularly from emerging economies. With significant theoretical depth, direct practical implication and profound cultural sensitivity, the book is useful for executive managers, public administrators, strategy researchers and advanced students in the search for pragmatic strategies in an interconnected, fast-moving world.

General

Imprint: Cambridge UniversityPress
Country of origin: United Kingdom
Release date: May 2012
First published: May 2012
Authors: Ikujiro Nonaka • Zhichang Zhu
Dimensions: 228 x 152 x 24mm (L x W x T)
Format: Paperback - Trade
Pages: 540
Edition: New
ISBN-13: 978-0-521-17314-8
Categories: Books > Business & Economics > Business & management > Business strategy
LSN: 0-521-17314-0
Barcode: 9780521173148

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

Partners